Exactly Write Marketing Solutions' Blog

December 30, 2011

Make 2012 Your Most Successful Marketing Year Yet!

Filed under: My Opinion...Write? — exactlywritemktg @ 3:11 AM
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With mobile website opportunities available your business can reach millions of potential customers on the go. Whether they are searching for information on their Android, IPhone, IPad, E-reader or tablet. There is a chance that the first business they click on will be yours.

Search engine optimization will make the difference in whether their search results in your company’s information or your competitors. There are many ways to structure your mobile website and in many ways it will differ from your main site. Information will need to be more concise and streamlined (a Reader’s Digest version) so that potential customers don’t get frustrated with too much fluff and an abundance of links to click on in order to get to your contact information, pricing etc…

Take the time to update your information and prepare your site for its mobile cousin. It can be the difference in whether or not you get that next customer or client!

October 27, 2010

Communication through Social Media

Filed under: My Opinion...Write? — exactlywritemktg @ 4:15 AM

Today’s business communication methods are definitely more technologically based than they were just six months ago.  Where emails, interoffice memos and IMs once were the norm now are slowly becoming obsolete. Looking at the focus of how social media has trickled into business media is astounding. Now the major social media sites house job opportunities, business networking venues and a platform to promote yourself and your latest business venture (for free) through a simple post.  As expert social communicators, as we have all proven to be with our endless pokes, tweets, and updates we must be aware that not only are were reflecting who were are in every post but are judged by that 150 word rant on cheese, that insightful update on why your relationship status states “complicated”, let’s take a few minutes to differentiate between social and business and make a wise choice on whether or not we want our potential employer (or client for that matter) to know that your ex will never get you back because you caught them with your cousin.

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